Program Introduction
You will master the basic theoretical methods of management, economics, marketing and marketing professional skills. After graduation, students can engage in market research, marketing planning, advertising planning, sales management and other marketing operations and related management work in relevant organizations.
Program Overview
Core Courses:Marketing Principles, Market Research and Forecasting, Consumer Behavior, Advertising Management, Marketing Channel Management, Online Marketing
Teaching Languages:Chinese
Tuition:25000 RMB/year
Course Start Date:September
Course Duration:Four Years
Application Deadline:June 15th
Research Areas
Economy, Trade and Management in Oil and Natural Gas Industry
Requirements
Application Requirements:
1. Not a citizen of China, in good health and have no criminal record.
2. GPA≧3.0/5.0
3. Chinese taught programs: HSK 4 ( 180 or above )
HSK4≥222 (for Bachelor Program Scholarship Application)
4. Applicants must be under the age of 25 when applying
Application Materials:
1. Scanned copies of all China visa pages and China entry and exit record pages
2. Notarized copies of your highest level degree certificates and transcripts
3. Non-criminal record
4. Physical Examination Form ( with all laboratory and X-ray reports ) taken not more than six months prior to admission
5. Study plan & CV
6. HSK
Marketing -- Basic Information